A website for your salon or barbershop that gets people booked
People who look for a salon or a barber want to see your work, see your prices, and book a time. Most of them do it on a phone. The site should make the booking two taps away from the first screen.
What a salon or barbershop site needs
- A booking button at the top
- If you book through Square, Vagaro, Booksy, Fresha or a similar service, the button goes to it. It stays easy to find on every page.
- Services and prices as text
- List each service with a price or a starting price and about how long it takes. A price list in a photo cannot be searched or read aloud.
- Photos of your work that load fast
- Portfolio photos are why people choose you, and they are also the main reason a page is slow. I size and compress them, and each one gets a short description.
- Who works there
- If clients book a person and not only the shop, give each stylist or barber a short section with their specialties and a link to their own booking page.
- Your Instagram, without the weight
- A link to your Instagram does the job. An embedded feed adds scripts and slows the page, so I only add one if you want it.
What the free check looks for
The free check reads your front page in a few seconds. These are the results that matter most here.
- Images with no alt text, which is common on portfolio pages.
- Many separate scripts. Booking widgets and embedded social feeds are a usual cause.
- No share image, so a link you send in a message shows a blank preview instead of your work.
- No meta description, so Google picks a random line of text for your search result.
- No viewport tag, so the page shows as a shrunken desktop page on a phone.
Run the free check. The full review goes through every page for $9.
What you get, and what it costs
- You pay what you think the site is worth, from $100. It is the same site at every price.
- Every account, from the domain to the hosting, is in your name.
- It loads fast, works on every phone, and works with a screen reader and a keyboard.
- No trackers, and nothing about your customers is sold.
- If you want me to keep it safe and current, the care plan is $9 a month. It is optional.
Questions
- Can you connect my booking system?
- I link to the booking system you already use, or embed its widget if it offers one that works well on a phone. Your bookings and client list stay in that system.
- Do I need a website if I have Instagram?
- Instagram is good for showing work. A website gives you a page that Google can find for a search like "barber near me", with your prices, hours and booking in one place that you own.
- Can each stylist have their own page?
- Yes. Each person can have a short page with their work, specialties and own booking link.
- Will lots of photos make the site slow?
- Not if they are prepared right. I resize and compress each photo and load the ones lower on the page only when someone scrolls to them.
See what your site needs
Start with the free check of the site you have. If you have no site yet, tell me about your business and I will reply.